About Aarts Form
My name is Laura Aarts.
My water polo journey has taken me to the Olympic podium and the highest level of international competition, but it began when I was eleven and fell in love with one unique place in the water: the goal.
I did not come from a water polo family at all. At the time, I was playing football in a mixed team, and one of my teammates invited us to try water polo as a team outing. After that first session, I got out of the water and enthusiastically told my mother that I wanted to play water polo. That same week, I attended my first training.
I was hooked immediately. For me, water polo is an incredible sport because playing in the water brings so many challenges. You have to swim, duel, shoot and jump without having solid ground beneath your feet. It demands a lot from both your body and your mind. That, combined with the team spirit and the fight to win together, is what makes water polo magical to me.
That first training eventually took me to the highest level of international water polo. Throughout my career, I have gained experience in national and international competitions and learned what it takes to perform under pressure. Along the way, I also realised how unique, yet often overlooked, the goalkeeper position is.
While field players usually benefit from structured coaching and development, goalkeepers too often rely on occasional specialist sessions, individual coaches or limited attention during team practices.
That is exactly why I founded Aarts Form.
Aarts Form was created from my passion for helping goalkeepers reach their full potential while giving the goalkeeper position the recognition, appreciation and structure it deserves. Every programme, training session and piece of educational content is built on my experience as an international professional goalkeeper and focuses on the complete development of the athlete: technically, physically, tactically and mentally.
Behind every goalkeeper is a person with their own goals, challenges and way of learning. The same applies to every coach and team. That is why personal attention is an important part of Aarts Form. I want to understand what you need, help you recognise where development is possible and provide guidance that fits your level and ambitions.
Aarts Form is designed for goalkeepers, coaches, clubs, and organizations that are committed to investing in high-quality goalkeeper development. Through academies, clinics, camps, video feedback, e-learning, and knowledge sharing, we make specialist goalkeeper education more accessible, more consistent, and more visible for athletes of all ages, levels, and countries.
My mission is to build an international goalkeeper community where goalkeepers and coaches can learn, grow, and inspire one another. A place where knowledge is not limited by language, location, or level, but where every goalkeeper has access to the guidance needed to unlock their full potential.
“My passion is helping people become better. Whether you are just starting out or already playing at the top level: as a goalkeeper, you deserve attention, knowledge, and the right guidance. That is what Aarts Form stands for.”
– Laura Aarts